Friday, August 27, 2010

WEEK 4 - TUTORIAL
  1. Where and when did usable online video start?
    This was a hard question to research because it comes down to the interpretation of the word usable in relation to videos. I am taking 'usable' in this sense to mean video that can be shared, downloaded, search and viewed by any public user. According to website dembot.com there were remnants of online video scattered around the internet in the early part of this decade but there wasn't a substantial enough audience for the concept at that time. It wasn't untill 2004 that online video really launched itself, coinciding with the 2004 US Presidential elections. It started with Jib-Jab which made funny flash animations, with slow internet connections watching these would be slow, but as connections got faster so did the enjoyment of watching these videos. This particular medium had it's absolute breakthrough moment in 2005, with two events, one being the Asian tsunami and everyone filming videos of it and wanting to get online to watch them and second being the first video posted onto the online video giant of youtube.
    http://dembot.com/post/310798115/a-decade-in-history-of-online-video

  2. What recent innovations are being used to lure us in the movies? What are they luring us from?
    At the moment there is a major tug of war going on between the cinemas and tv as well as the internet. In the good ol' days when you wanted to watch that latest blockbuster release you happily drove down to your local cinema and paid your hard earn money for a ticket and had two hours of entertainment. But today pay-tv and the internet are stomping all over cinemas turf, by allowing users to watch those same blokbusters at home at any time they want and at alot cheaper price. Why take all the time to drive down to the cinema to sit with people you don't know and pay extravagant prices on the ticket and food and drink. When you can just as easily turn on your computer and download the same movie and watch it in the comfort of your own home and at your own pace. But cinemas are fighting back, by introducing new and innovative experiences to bring the customer back. Such as louder surround sound, bigger screens, better viewing environments (Gold Class), Filming in HD (High Defintion) and using 3D technology.

  3. Are short films still being made? Why? Who Pays for them to be made?
    Short films are still being made and are more popular than ever a perfect example of this is the Tropfest Short Film Festival it's the largest in the world and each year gets thousand of submissions for it's short film competition. As to the question of why are short films still being made, the answer is they are an excellent showcase for aspiring directors, cinematographers and commercial directors. The costs of making and producing short films is usually picked up by the maker themselves and is another reason why short film making is achieving a renaissance today because the equipment needed is cheaper than ever today.

  4. What does 'viral' mean in the tv/movie arena? Give examples
    A video that spreads quickly via the Internet. It is often a short clip on a video sharing site such as YouTube that people reference in blogs, e-mails and instant messages.
    Some examples or viral videos
    - The evolution of Dance
    - Dancing Baby
    - Dick in a Box

  5. Shows made exclusively for the internet provide a unique way of watching entertainment, but at the same time provide both good and bad viewing experiences. Some examples of the good experiences would be that there are no annoying advertisements popping up throughout the show, you can watch the show whenever you want, as well as being able to watch it multiple times. Some bad examples are that the production budgets are much smaller than normal shows, their also not as freely available as normal shows either (i.e having to be on the internet to watch them) also their much shorter time wise compared to normal shows. Here is an example I found of an online tv show only available on the internet called 'The Guild' about a bunch of online gamers.


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